Personal Injury Law

Personal Injury Law Marketing Case Study — 124% Traffic Value Growth

Client, attorney, and firm names have been redacted to protect the privacy of this personal injury law firm. All performance data, metrics, and results presented are authentic and verifiable.

Company Overview:

Personal injury law firm serving multiple states across the region, dedicated to securing maximum compensation for clients with compassionate service and nearly 40 years of legal expertise.

Growth with Adams Internet Marketing

Before Adams Internet Marketing (October 2024)

After Adams Internet Marketing (February 2025)

Visual representation for all-time growth

Metric	Before (November 2024)	After (December 2024)	Growth
Referring Domains 🔗	673	578	⬆️ +174%
Organic Traffic 🚀	503	699	⬆️ +39%
Organic Traffic Value 💰	$1,103	$2,469	⬆️ +124%
Organic Pages 📄	73	75	⬆️ +3%
Impressions 👥	3,310	9,400	⬆️ +184%
Crawled Pages 🌐	681	2,400	⬆️ +252%

Enhanced Metrics and Insights

AI Citations

Google: 3 citations (+2), covering 4 pages (+3) — 📈 Growing visibility in AI-driven search results, reflecting increased authority and reach.
ChatGPT: 1 citation (+1), on 1 page (+1) — 🤝 A promising start in conversational AI platforms, with room for further expansion.
Gemini, Perplexity, and Copilot: 0 citations — 🌟 Exciting opportunities to establish visibility in emerging AI ecosystems.

Backlink Profile

Domain Rating (DR): 47 — 📊 Solid domain authority, with potential for further growth through strategic link-building.
Backlinks: 8.8K (+3.2K) — 🛠 Impressive growth in backlinks, showcasing a strong and expanding online presence.
Referring Domains: 620 — 🌐 A stable backlink profile, providing a solid foundation for further outreach and authority-building.

Search Performance

Organic Keywords: 246 — ✨ A diverse keyword portfolio, with opportunities to optimize and regain rankings for high-impact terms.
Organic Traffic: 740 — 🚀 Maintaining steady traffic, with a strong base for future growth.
Organic Traffic Value: $2K — 💰 A strong traffic value, emphasizing the potential for quality-driven growth.

Content Optimization

Organic Pages: 0 — 📄 An exciting opportunity to create fresh, optimized content to enhance visibility and engagement.

Results Summary

This data reflects a solid foundation for growth, with notable wins in backlink acquisition and AI citations. With continued focus on keyword optimization and content creation, the potential for further success is immense.